Though on the surface his work orients itself in the tradition of fashion photography, by deliberately over- or understating in his images he creates his own and very glamorous signature.
His highly seductive imagery and nose for provocative stories bring a constant new wind to his photography.
Born in Teheran, and studies and internships in Europe and in the US, he spends his time between Lausanne and London.
THE QUEEN OF HUSKIES
"My assistant had to be able to hold the flash in his hands and follow me everywhere an entire day. The ELB 400 is the perfect tool for these kinds of delicate conditions" - Anoush Abrar
USING THE LITEMOTIV 190
"Shadow is just as important as light", was the first thing he mentioned when we asked Anoush Arbar to describe the light that the Litemotiv projects.
THE LITEMOTIV IN ACTION
"My dilemma was figuring out how to combine soft lighting with a clear sense of direction, and the Litemotiv allowed me to do exactly that." - Anoush Abrar