In preparation, Stableford and his team spent a lot of pre-production time looking at images of motorcycles and the fashion behind all types of motorcycle culture. In addition to exploring Herb Ritts’ work, they also looked to the music and film industry for images of Bruce Springsteen and James Dean.
The goal was to combine classic styling, timelessness and a modern edge for this shoot, which was not easy, Stableford explained. Critical to the concept were the motorcyles, of course. Fortunately, one of the models owned a Ducati, which was perfect for the shoot. But as they searched and searched for a "dark, hip, urban motorcycle" for the second bike, time started running out.
As luck would have it, the producer found "a perfect-looking Triumph bike parked on the street while shopping for other props. She waited for the owner and asked if we could rent the bike for our shoot. We knew the exact look we wanted and didn’t want to compromise!"